Monday, June 11, 2012

Is legal industry going through a surgery?


If I look into the past I could recall the role and involvement of the lawyers limited to the courts and in cases where some crime was committed. People wearing black coats were seen only in or nearby court areas. But the profession has seen major revolutionary changes in recent past. Now lawyers are not limited to courts only where they are involved in criminal cases representing their clients, they have become consultants and advisors. They work for organisations and deal with day to day legal issues of corporate and individuals. In last two decades there has been a noticeable transformation in both the size of the legal industry and the number of lawyers. There have been forces and factors which are changing the way legal industry is lived so far. It seems as if the industry is undergoing a cosmetic surgery to get a more attractive face.

We all are witness to the introduction of Legal Services Act (LSA) 2007, which has brought the entire legal industry under the same roof by putting together the skill set of different professionals including lawyers and non – lawyers like bankers, insurance and financial service providers. It encourages the formation of Alternative Business Structure (ABS) and establishment of such a super store which delivers packages of legal services and other related services to consumer at the same time and same place. While LSA talks about merging the different verticals together to offer consumers more choices, law firms seem little reserved about this but they are open to merge with their direct rivals.

In the current business scenario it is noticed  that one law firm buys the other and absorbs its  employees, takes its assets and liabilities into consideration and the latter loses its identity and continue working in the name of the former. Sometimes two law firms merge to form a new identity with increased net worth, specialised services, partners, attorneys, more number of offices and clients. As a result the customers get varied services at the same place. Recently we witnessed mergers like Pinsent Masons and McGrigors, Davies Arnold Cooper and Beachcroft, Barlow Lyde & Gilbert and Clyde & Co, Weightmans and Mace & Jones and latest in the row Lawrence Graham and Field Fisher Waterhouse have started merger talks.  Inspite of being big players of the legal industry large law firms are facing Increased competition and pressure from the clients to reduce the costs which  have made them to go beyond the organisational and geographical boundaries as well. They are taking the services of offshore service providers who are performing the same task at the same quality but at a very low cost. It has allowed them to shed their legal expenditure by 30% to 70% resulting in the increased profit margins also.

On the other hand technology is playing an important role to boost the solo practice. In the past no one might have imagined a day when lawyers advise their clients without even meeting them in person. Technology and internet today has played an important role in making this a reality enabling lawyers work virtually for their clients. It has resulted in offering better rates to clients and flexibility in work to the lawyer.

Considering all the factors I can say that the current legal industry is going through a cosmetic surgery and I am confident that the new face would be more beautiful, attractive and customer friendly which would be beneficial for both clients and the law firms. 

Friday, June 8, 2012

PICK UP THE PHONE OR YOUR NEIGHBOUR WILL…!!


How many of you try to avoid attending calls in your business hours?



I am sure answer is many of us. In this busy world we don’t have time to answer everything and when it is a call which has marketing tone, no one in planet wants to answer that and the poor phone’s receiver has to pay the cost. But, in recent past I have realized that it is not about answering the calls, it is about the opportunities which we don’t want to take. We don’t have time to think too much on one single thing. As per the human behavior sometimes we don’t want to hear anything which we believe is complicated and need some research about current trends and market to understand it properly. As a business developer of an LPO, I can say to all my lawyer friends “Not Every Call Is a Sales Call”. I know being a lawyer you have less time and plenty of responsibilities on your shoulders but if you are an active professional you should open to confront anything. Pick up the receiver, may be it will give you an idea to improve your business, a step forward what you wanted from years: ‘A good strategy and a capability aimed to improve your service, reduce costs, and manage risk’. I believe everyone will agree that lawyering need commercial acumen or in other words a commercial sense which helps legal professionals to know current business environment and to implement all new ways in their working.

What lawyers have in their mind while picking up a call that ‘I don’t want to entertain anyone who want my time and money both’. To let you know people often hesitate to call unless they particularly know their calls are welcomed by the other person. At times lawyers prefer to hear the answering machine than the direct voice. This can be better approach to see the importance of the call coming from a person, particularly true in case of prospects who haven't yet established a relationship with them. But, to my understanding, it would be good if they don’t assume things and try to go through the details, ask their doubts and look for the trust which they want from the caller. While writing this article somewhere I saw this line: “I don’t want to be a pest, but I do want to follow up with you”. May be this is the best approach for lawyers too. In spite of not answering the call or assuming that every call is a sales call it is good to hear from others and clearing your doubts. Pick up the receiver and clear your minds. No one can force you in saying YES to anything...

Legal fraternity may have different views now, but in times to come, when you will see your neighbor growing big, you might regret why you have not picked up that call and asked your doubts? Its not always about the business or time you should think of. One should be ready to learn and implement the new ways to grow fast, with your own signature style. Now, when today’s lawyers are open to marketing and advertising strategies which help them keep their flag high in the market, it is important to reset their minds and give every call due importance.


Friday, May 25, 2012

Draft and Craft Law Firm Pvt. Ltd. Metamorphoses to Draft n Craft Legal Outsourcing Pvt. Ltd.



Draft and Craft Law Firm Pvt. Ltd., the market leader in legal outsourcing services has now formally changed its name to "Draft n Craft Legal Outsourcing Pvt. Ltd."

(1888PressRelease)May 21, 2012 - The change in name marks the ushering of a fresh time that promises to unlock many more opportunities for the legal professionals in the US & the UK.

Mr. Rakesh K Sharma, MD and CEO of Draft n Craft, who is the driving force behind the Company and has more than twenty years of experience in legal industry, stated:

"Draft and Craft Law Firm Pvt. Ltd., a leading legal process outsourcing (LPO) Company, is now repositioning itself as 'Draft n Craft Legal Outsourcing Pvt. Ltd.' making the LPO entity separate from the law firm. The Law firm will continue to operate in the domestic and international market as it is. The Company is in expansion mode and stretching its footprints in the US and UK market at a very rapid speed. This move is a part of the strategic expansion exercise of the Company which will make the LPO unit focus more towards the outsourcing needs of Law Firms and Corporate Legal departments. With its changed name, it marks the commencement of a new era of innovations in the field of services, technology, and customer satisfaction, along with a serious focus on expanding its wings globally. Draft n Craft will go beyond the concept of cost- cutting by focusing more on the quality of legal & paralegal services"

In addition to solidifying themselves as a reliable and cost-effective legal service provider, Draft n Craft will be significantly assisting legal fraternity worldwide with a faster turnaround time (TAT)-at an attractive price. This is all supported by the best and brightest staffs, who remain patient to deliver the accurate, reliable and comprehensive service around the clock. Draft n Craft has a tailored solution for each and every client they are catering to! Their motto is to focus on client- relationship by serving them the best quality of work.

About Draft n Craft
Founded in 2008, Draft n Craft specializes in outsourcing of legal and paralegal services and has provided more than a handful of advanced solutions to various clients. It specializes in outsourcing of legal & paralegal services such as, Contract Outsourcing Solutions, Legal Research, Legal Transcription, E-discovery, Deposition Summarization and an array of Paralegal Services. We at DNC, understands that the need of every law firm is one of its kind and important to their business.

If you have any questions, comments or are interested in Legal Outsourcing Services, then please visit our website: www.draftncraft.com or contact us at: info ( @ ) draftncraft dot com

Friday, April 27, 2012

Power your Practice with the Extended Arm Legal Process Outsourcing!!!

Legal Process Outsourcing is not a “fly-by-night” trend, it is a growing industry. Law firms and legal professional are considering its benefits as an alternative resources model to their traditional services. There are plethoras of opportunities which get available to legal professional to grow their practice and efficiency, when they opt for Outsourcing.

Outsourcing of legal and paralegal services means competitive advantage to the practice. It gives more time to concentrate on supervision, appearing in the court, negotiations, etc. which was getting hampered earlier because a lot of time was getting spent on the tedious and repetitive tasks.


On legal outsourcing the Worldwide spending has been estimated to be around $20 BN that means the Compound Annual Growth Rate of 8.1% (CAGR).


The growth of Legal Process Outsourcing space has been constant since the time it has started in the early 90s. Many big deals have been signed up between the UK law firms and Indian LPOs. The industry is enjoying recordable growth and very quickly expanding acceptance. The growth will be strong in the coming years as the massive promise of the industry has not gone unobserved.


The concept of LPO has reached at that stage where the services like Contract Outsourcing Solutions, Legal Research, Legal Transcription along with several Paralegal Services are getting outsourced  to India from the UK. It helps them saving their cost along with access to highly skilled professionals in India.

About Draft n Craft:
Established in 2008, Draft n Craft is a Legal Process Outsourcing Company with strong and dedicated work force of professionals. Having established a brilliant track record, Draft n Craft has been partners of growth to many of the law firms and corporations in the UK and US. Draft n Craft's supreme focus has always been on helping Attorneys deliver the best value to their clients by working on process and technology optimization, and by devising ways to rationalize client's operational spending.

Tuesday, January 17, 2012

Draft n Craft Marks Its Fourth Year In to the Legal Process Outsourcing Industry

Draft and Craft Law Firm Pvt. Ltd, a cut-to-the-chase Legal Process Outsourcing (LPO) Company celebrated its 4th year of service to its clients on Monday, January 9, 2012. The company has proudly served a number of clients in the US and UK because of their reliability and exceptional services. Draft n Craft specializes in providing services like Deposition Summary, Contract Outsourcing, Legal Research, Legal Transcription, E-discovery and paralegal services.

Draft n Craft believes in making Global presence by sharing its knowledge and thoughts with the whole industry. It has been actively participating and partnering in international events such as the Global LPO Conferences and the Legaltech Conference.

Mr. Rakesh Sharma, the Managing Director and CEO of Draft n Craft, says "we are extremely glad of the hard work we have put in these four years, working united as a team to benefit our clients in the US and UK. We are pleased to have had the opportunity to help the law firms, corporates and solo practitioners in the legal and paralegal sector. We, at Draft n Craft have seen significant growth in each service area over these four years and they will continue to spread our wings across all continents in the years to come."

In the last four years, Draft n Craft has established itself as the complete solution vendor in India and also as the most agile group in the outsourcing sector.

Draft n Craft came in to play when there were just few names in the industry. While many LPOs came and vanished with no traces, Draft n Craft continued to do what it was best at delivering quality results. The industry is back to how it started in terms of the number of LPOs. It now consists of the big players who started of big and continue to stand where they were and some like Draft n Craft who have moved inch by inch to come to the position at which it is now.

A bittersweet journey with bumps on the road, Draft n Craft has managed to achieve its goals and its clear, Draft n Craft, is here to STAY!!

Monday, December 12, 2011

Webinar by Draft n Craft on "Do Attorneys have Time for Festivals" for Attorneys

New York, NY (1888PressRelease) December 10, 2011 - Festivals are the time when the warmth of togetherness and companionship wraps around our mundane and drab working life. They become the reason for all the joy and happiness around people. It is during the festivals that an exhilarating air envelops us and it coaxes every spirit to be a part of the mirth. Festivals are the reason which brings the glow on each ones visage.

Festivals are that time of the year when people look forward to share experiences and go on excursions with their near and dear ones. All these things are the staple of the festive celebrations. Family, friends and the close ones bring glitters to the festival season.

On the one hand, where festivals bring such enjoyment and glee, it also brings a lot of stress in the form of lot of workload and backlog. This workload then haunts every time, which makes you end up sullying your festivity as well as work. The same thing happens a lot with Attorneys, Solo Practitioners, In-house Councils and Law Firms because everyone wants to crave a piece of their time.

Keeping all this in mind, Draft n Craft has come up with a complimentary Webinar "Do Attorneys have Time for Festivals" to give solutions for the Time related problems. So don't just wait, Click Here www3.gotmeeting.com/register/676331838 to get registered ASAP!!! Registrations are open for limited number of seats.

From Color YELLOW TO ORANGE, It’s a Discount Ride for the Attorneys & Law Firms

It’s a Discount Ride for the Attorneys & Law Firms

At Draft and Craft Law Firm Pvt. Ltd. happiness has no end and with the “Festival Blast” going on, they have gone a step ahead to make the festival life of attorneys and law firms better. Draft n Craft has got a bunch of ORANGE-tacular discounts and offers on legal and paralegal services for the attorneys in the US and the UK.

We have entered into the ORANGE week, so come and be a part of it. Make ORANGE-tastic savings to and enjoy your festivals like never before. Draft n Craft’s festival blast will pamper attorneys and law firms with wonderful discounts and bargains on services like document review, deposition summarization, contract outsourcing solutions, legal transcription and paralegal services.

The past week at Draft n Craft was colored YELLOW and spirit of festivity was celebrated with much hullabaloo. A complimentary Webinar on “Festivals: Repercussions on Law Firms” was conducted to give the answers about festivals and its after-effects on work. The Webinar was a success and got huge appreciation. Keeping that in mind, Draft n Craft is coming up with another complimentary Webinar on “Do Attorneys have time for Festivals” on December 15, 2011. Register here https://www3.gotomeeting.com/register/676331838

Make this week an absolute BLAST with Draft n Craft’s “Festival Blast”. Attorneys and Law Firms will surely be amazed by the discounts and offers. For this reason; take a sip of this ORANGE-licious bargains this week and experience the new pleasures of festivals this festive season.

Dive into the big splash-tastic discounts and offers on legal and paralegal services as these unimaginable rates will not last long!!!

More discounts and more amazing bargains are coming soon during the Christmas Week, keep looking out for this space for overabundance of unimaginable discounts on legal and paralegal services.

Monday, December 5, 2011

All about the Color YELLOW for the Attorneys & Law Firms

We all love celebrating our festivals with much hoopla. The colors, gaiety and joy look irresistible during the festival season.

Festivals are a way to give our mind and body a change from the otherwise mundane life. It seems impossible to not to get be-dazzled by the little joys which such festivals flag on.

At Draft and Craft Law Firm Pvt. Ltd. the festivity has kicked off really well and the “Festival Blast” is in full swing.

Last week, we colored the whole Draft n Craft GREEN. Huge discounts and offers were given on services like document review, deposition summarization, contract outsourcing solutions, legal transcription and paralegal services.

By giving plethora of discounts and bargains we thrived in making the attorneys and the law firms believe that the grass is greener on their side rather than on the other side. The Green week came to an end with a much Talkabout “Green-A-Thon”. We at Draft n Craft turned down the power on November 30, 2011 for thirty minutes to show our gratitude to none other than “the mighty Nature”.

Festivals are definitely a way to celebrate life and also, a way to get the brain to release more endorphins. Keeping this in mind, Draft n Craft announces one more week of happiness. The color of celebration this week is YELLOW. We are giving MORE discounts, MORE offers and MORE bargains on our services like document review, deposition summarization, contract outsourcing solutions, legal transcription and paralegal services. Not only this, continuing with the series of Webinars, this week it’s all about “Festival: Repercussions on Law Firms” on December 7, 2011.

Hence, DON’T THINK!!! Just avail the discounts before it’s too late and you wait restlessly for another year.

Green a Thon at Draft N Craft We have Done Our Bit Now Its Your Turn

‘The grass would be greener on your side’” is how Draft n Craft celebrated the Green Week.The firm went Green with the sole motto to offer something amazing to attorneys this festival season.

The festival blast has just not been restricted to good deals and offers. It is about celebrations while keeping the spirit of work alive.

Draft n Craft celebrated Green-A-Thon the whole of last week. Draft n Craft walked an extra mile to pay its gratitude to the mighty nature by turning off the power for 30 minutes. The employees at Draft n Craft even planted trees to celebrate the green-a-thon week.

Festival Blast is here to help attorneys live their festivities to the fullest. Draft n Craft is taking care of the attorney workload and giving special offers without compromising on the quality of the work. Each week is dedicated to a color and the next color to be celebrated is YELLOW, the color of success.

Sunday, November 27, 2011

Legal & Paralegal Services in Green for Attorneys

It’s the festival season of the year and the celebrations are at its peak. All the streets, malls, kitschy markets have laid down the red carpet for its customers around. The plethora of offers and discounts are on the go. So is the case at Draft and Craft Law Firm Pvt. Ltd. We have put down the red carpet in the name of Festival Blast for all the attorneys in the US and UK.

Draft n Craft is offering plenty of discounts and offers on its services like document review, deposition summarization, contract outsourcing solutions, legal transcription and paralegal services. And WHY NOT?? With all the celebrations around, it’s Draft n Craft chance to make all the attorneys enjoy their festivals like never before.

We all believe in the saying that “the grass is always greener on the other side”, but with Draft n Craft’s Festival Blast “the grass would be greener on your side only.” The discounts and bargains on the legal and paralegal services will make this possible for the attorneys. The moon will be over all the attorneys, once they will avail these discounts and offers.

To celebrate the same, Draft n Craft has decided to color all its legal and paralegal services GREEN this week. Go Green is the mantra and spirit at Draft n Craft this week.